About Incentive

For more than a century, Incentive has provided critical insights motivating employees to meet — and exceed — performance goals. Incentive offers expert strategies, news and trends to inform all industry stakeholders, including planners, decision-makers and channel partners. Incentive is the must-read for buyers and suppliers looking to motivate and reward employee excellence through travel, merchandise, gift cards and other forms of recognition.

Head here to read about Incentive parent company Northstar Meetings Group.

Meet the Team

Northstar Meetings Group's mission is to provide meeting planners and suppliers with the best information and services they need to excel in their careers.

To that end, we are committed to creating and distributing original content in the form of articles, magazines, podcasts, and videos which are relevant to the audience we serve and adhere to strict quality guidelines. Working with trusted industry partners, we also create relevant sponsored content for distribution on our websites and magazines; where such content appears, it is labeled as such.

We are proud of our content and hope you find it useful and informative. Should you have any questions, or see something in need of correction, please contact us.

Editorial Guidelines for Contributed Columns

Northstar Meetings Group reviews contributed content from events industry experts for potential publication. Please note the following requirements for consideration.

Articles must be:

• Informative and interesting to an audience of experienced meeting professionals
• Completely non-promotional
• Not previously published by a competing brand
• Approximately 350-600 words in length
• Include a headline and brief author bio

Submissions may be sent to Lizzie Wilcox for consideration.
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